Chapter IV: School Board Member Communications

As a school board member, effective communication is essential for building strong relationships with various stakeholders and ensuring the success of your role. Here are some key considerations for your communications:


Strive to maintain transparency in your communications by sharing relevant information openly and honestly. This builds trust among the community and stakeholders.

Clear and Concise Messaging

Keep your messages clear, concise, and jargon-free. Use simple language to ensure that your audience understands your points easily.

Active Listening

Effective communication involves active listening. Encourage open dialogue and create opportunities for stakeholders to express their concerns, ideas, and suggestions. Show respect for their perspectives and respond thoughtfully.

Personalized Approach

Tailor your communication to different stakeholder groups. Parents, students, teachers, and community members may have different interests and concerns. Address their specific needs and aspirations in your messaging to ensure relevance and resonance.

Crisis Communication

In times of crisis or challenging situations, communicate promptly and clearly. Provide accurate information, reassurance, and guidance to stakeholders. Establish a crisis communication plan in advance to ensure an efficient and coordinated response.

Professionalism and Respect

Maintain a professional and respectful tone in all communications. Be mindful of the impact of your words and actions. Treat all stakeholders with respect, even in cases of disagreement or differing opinions.

Remember, effective communication is a continuous process that requires active effort and adaptability. By practicing these principles, you can build strong relationships with stakeholders and contribute positively to your role as a school board member.